Global consultancy Forrester, in its media and advertising predictions for 2025, says many of these chapters will come to a ...
The marketing agency industry will evolve next year in pursuit of better brand experiences and performance, according to ...
Atomic 212°'s national chief executive officer Claire Fenner has resigned from the independent media agency, effective ...
Big four bank ANZ has appointed Publicis' Leo Burnett as its lead creative agency immediately. The creative agency beat out ...
"I am constantly shifting my priorities and expectations to meet the challenges of each day. But that’s also one of the ...
In this series, AdNews takes a look at some of the professionals working across the advertising, adtech, marketing and media ...
Providing access to Retail Media Networks and advertising channels that support every phase of the customer journey.
Agencies are finding constant change on the client side, via redundancies among marketers, difficult to manage. With 20% of ...
Innocean's executive creative director Wez Hawes has departed the agency after four years, AdNews can confirm. Hawes joined ...
Youth publisher Val Morgan Digital has announced a strategic partnership with commerce media platform.Vudoo. The enables ...
Publicis' Digitas has retained McDonald's Customer Relationship Management (CRM) account, AdNews can confirm. The competitive ...
Medium Rare Content Agency has been appointed social media agency for Australian loyalty programs Flybuys. The agency will lead the development of the Flybuys social media strategy as well as creating ...