L’Oréal is counting on American boomers spending big on anti-aging as it ditches China
Welgryn, the president of L'Oréal Dermatological Beauty pointed to the rising influence of the American boomer customer. “Our ...
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Fight fine lines and wrinkles with these top 10 anti-aging serums of 2025
It may help to hydrate and soothe the skin. This anti-aging face serum is dermatologically tested and non-comedogenic. It is ideal for sensitive skin and has a lightweight texture. Reasons to avoid: L ...
Eva Longoria, 49, Says This Affordable Serum ‘Smooths Fine Lines’
The star also opened up about aging ahead of her 50th birthday.
California Bill Seeks Age Minimum on Anti-Aging Skin Care Products
In February of last year, as videos of tweens racing to Sephora for beautifully packaged creams and serums that contained ...
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The 12 Best Anti-Aging Creams for Plump, Glowing Skin
These qualities can be attributed to a lineup of tried-and-true anti-aging ingredients in the formula—namely the superstar ingredient retinol (great for stimulating collagen and smoothing ...
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L’Oréal is counting on American boomers spending big on antiaging as it ditches China
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