The partnership has helped revive the show over the past five years, but how long it will last remains to be seen.

Adele said during a concert in August 2016 that she had been asked to perform at the 2017 halftime show but turned it down.

See photos of every Super Bowl Halftime Show performance from 1993 to 2024, including Prince, Paul McCartney, Beyoncé, Michael Jackson, Snoop Dogg and more.

Kendrick Lamar is set to highlight the musical entertainment at Super Bowl 59. Here's who will join him throughout the ...

Elsewhere around the world, the UK 's coverage is 100% free on ITV1 and through its on-demand platform, ITVX. In Australia, ...

Hip-hop artist Kendrick Lamar is the halftime performer at the Super Bowl in 2025. Here's what to know about the rapper: ...

How did the Super Bowl halftime show start? Dive into the history of the most expensive television spot, its evolution, and ...

Roc Nation’s founder is a rapper, but that doesn’t mean the Super Bowl won’t ever present rock or country. Perez noted that ...

A group from the Louisiana Legislature said the state should get some say in who performs when the Super Bowl is in New ...

On Feb. 2, 2020, Shakira took the stage at the Super Bowl LIV Halftime Show, co-headlining with Jennifer Lopez in what would ...

Looking ahead, the halftime show's global reach might bring more international artists into the spotlight. Recent years have ...