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Apple Cider Vinegar: How social media gave rise to fraudulent wellness influencers
The new Netflix series Apple Cider Vinegar tells the story of wellness influencer Belle Gibson, who built a loyal following on social media.
Beyond Likes and Shares — How to Leverage Influencer Partnerships in the New Era of Social Media
Social media is evolving, and traditional marketing tactics are no longer enough. Learn how to leverage influencer ...
When The Truth No Longer Matters: How Social Media’s Engagement Obsession Is Killing Democracy
Sensationalism, controversy, and misinformation outperform factual reporting, eroding trust in journalism and deepening ...
Apple Cider Vinegar: how social media gave rise to fraudulent wellness influencers like Belle Gibson
The story of Belle Gibson, ex-wellness influencer and convicted fraudster, is only the tip of the iceberg of content creators profiting from harmful health advice.
Gen Z teens tell us why they stopped trusting experts in favor of influencers on TikTok
It’s not that Gen Z doesn’t believe in experts. Rather, it’s that social media has rewired the way they think about ...
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Sprout Social Launches Rebranded Influencer Marketing Platform
Sprout Social Influencer Marketing revolutionizes how brands discover, activate and scale influencer partnerships CHICAGO, Feb. 13, 2025 (GLOBE NEWSWIRE) -- Today, Sprout Social (Nasdaq: SPT), ...
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Social Media
With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.