Market research AI platform GetWhy raises $8.4M funding
The money came from CIBC Innovation Banking. Since its founding in 2018, GetWhy has raised $64.5 million, including a $34.5 ...
Perplexity just made AI research crazy cheap—what that means for the industry
Perplexity's Deep Research tool matches $75,000/month enterprise AI capabilities, forcing OpenAI and Google to justify premium pricing.
Exclusive: GetWhys raises $2.75M seed round for AI-infused marketing research platform
GetWhys Inc. today said it has raised a $2.75 million seed funding round to further the development and marketing of its ...
Entrepreneur1y
Secondary Market Research
Secondary research uses outside information assembled by government agencies, industry and trade associations, labor unions, media sources, chambers of commerce, and so on. It's usually published ...
Business Insider4mon
Google's share of the search ad market could drop below 50% for the first time in a decade as AI search engines boom
Google is facing a challenge to its decadeslong dominance of the internet's advertising market as AI, the new kid on the block, changes everything. Projections by eMarketer — a digital marketing ...
BBC1y
Management of marketing
A business needs to identify its target market or market segment in order to tailor their product effectively to the consumer. Market research Businesses use market research to identify customers ...